“Antara Ego dan Bukti Sosial: Perspektif Keuangan Keperilakuan pada Keputusan Investasi di Galeri Investasi UNUSIDA: Between Ego and Social Proof: A Behavioral Finance Perspective on Investment Decisions at the UNUSIDA Investment Gallery”, TALI JAGAD JOURNAL, vol. 4, no. 1, Mei 2026, doi: 10.55732/.